Carolina Herrera is adding another addition to her classic fragrance line, called Carolina. Inspired by her daughter Carolina, it was intended for the young and hip who still have strong traditional roots.

The Inspiration

Carolina Herrera has combined the character of New York with her Latin roots to perfect her latest fragrance creation, Carolina. The Eau de Toilette is elegant, uninhibited and youthful. The scent joins the classic Herrera portfolio composed of the first creations-Carolina Herrera and Herrera for Men.

Carolina, the fragrance, remains true to its brand’s values of elegance, sophistication and femininity while adding a new twist of spontaneity.

The Concept

Carolina is a fresh fragrance that transmits a personal and distinctive style. The scent represents the vitality of a woman with a youthful state-of-mind. She lives in the present, yet feels great admiration for tradition and the past. Carolina summarizes all the elegance and timelessness of Carolina Herrera’s creations…a new contemporary touch that reaches out to a young and dynamic woman. It’s a new sensibility mixed with sensuality, history and modernity.

The Name

"Carolina" is a familiar and spontaneous name. Familiar as it is a part of the Herrera fragrance universe, and spontaneous because Carolina conjures a feeling of anticipation, surprise and passion.

The Bottle

Mirroring the design of Carolina Herrera Eau de Parfum, Carolina is presented in the same timeless bottle. The original bottle launch in 1988 has been updated with a gold and transparent finish.

The Packaging

When Carolina Herrera Eau de Parfum launched, the fragrance added a touch of charm with its original graphic icon, the polka dot. This icon represents the strength, elegance and Latin influence of the signature scent. Today, Carolina reinterprets the dots and displays them in a new manner, endowed with a modern, dynamic, playful and uninhibited style. Through the packaging, Carolina transmits the impulse vitality characteristic of a woman with a youthful spirit.

The Fragrance

Fresh, oriental fruity

Carolina invokes a feeling of anticipation, surprise, passion and emotion. Wood, amber and musk subtly transmit sensuality, flower petals accent femininity, fruits make it delicious, and bitter orange and pepper give it a touch of distinction.

Transparent and Effervescent
Top Notes: Bitter orange, wild strawberry leaves and cardamon

Soft and Velvety
Middle Notes: Rose petals, pepper and wild berries

Sensual and Attractive
Base Notes: Cashmere wood, natural vanilla, amber and transparent musk

Advertising Campaign

The photo of Dutch model, Yfke Sturm was shot by Patrick Demarchelier. The image represents youth, femininity, elegance and glamour. While the butterfly represents beauty, the polka dots on the butterfly’s wings reinforce the eternal Carolina Herrera graphic icon.

The Collection

Eau de Toilette Natural Spray 1.7 oz $49.00
Eau de Toilette Natural Spray 3.4 oz $69.00
Body Lotion 6.7 oz $25.00
Delicious Bath & Shower Mousse $23.00
Shimmering Talcum Powder $15.00

Creation of Fragrance

Carlos Benaim of International Flavors & Fragrances and Carolina Herrera